Insights & Ideas
Explore the latest trends, tips, and stories from our industry experts.
- February 18, 2026
- Rupesh Patel
7 Ways to Turn WhatsApp Into Your Best SalesChannel
Most Indian SMBs already close deals on WhatsApp. A customer asks about pricing, your sales rep sends avoice note, negotiations happen over chat, and someone eventually sends a Razorpay link....
- February 18, 2026
- Rupesh Patel
Why Slow WhatsApp Replies Cost Indian SMBs ₹14Lakh a Year
A furniture store owner in Pune got a WhatsApp message at 1114 AM on a Tuesday. “Hi, I saw your sofa set on Instagram. What’s the price for the 7-seater...
- February 18, 2026
- Rupesh Patel
From Cold Leads to Closed Deals: A WhatsApp Follow- Up System
92% of salespeople give up after the 4th follow-up. 80% of deals close after the 5th. That gap — between where most reps stop and where most deals happen —...
- June 12, 2025
- Rupesh Patel
Choosing the Best WhatsApp BSP? Here’s Why UpMatrix Still Beats AiSensy and Wati
Why This Comparison Matters Many WhatsApp Business Service Providers (BSPs) entice you with flashy prices and big promises. But dig a little deeper, and you’ll uncover: We reviewed the top...