π UpMatrix Onboarding Guide: Start Sending Utility Messages on WhatsApp
Set up automated order updates, payment reminders, and support messages using WhatsApp β with zero code.
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Step 1: Sign Up and Connect Your WhatsApp Number
- Go to app.upmatrix.in/register
- Create your account
- Follow the wizard to connect your WhatsApp Business number via:
- Cloud API (recommended)
- 360Dialog or WATI (optional)
Tip: Make sure your number is verified and approved for business use.
? Step 2: Create Your First Utility Message Template
- Navigate to Templates in the dashboard
- Click Create New Template
- Choose Category: Utility
- Add your message (e.g. βHi {{1}}, your order #{{2}} has been confirmed.β)
- Submit for WhatsApp approval
Templates must be:
- Expected (relevant to a recent action)
- Timely
- Personalized
? Step 3: Build an Automation Flow
- Go to Workflows
- Click New Flow
- Use drag-and-drop to set your logic:
Example:
- Trigger: βNew order placedβ
- Action: βSend message template: Order Confirmationβ
- Delay: βWait 24hβ
- Action: βSend payment reminderβ
You can also:
- Tag leads
- Trigger team notifications
- Set fallbacks if user doesnβt respond
? Step 4: Collect Opt-Ins (Mandatory)
Use any of these built-in methods:
- WhatsApp QR code (storefronts, receipts, packaging)
- Embedded website button: βMessage us on WhatsAppβ
- In-thread opt-in (βTap to get updates on your ordersβ)
Only opted-in users can receive utility messages.
More on WhatsApp opt-in policy
? Step 5: Test and Go Live
- Test with your own number first
- Preview what the message looks like
- Once approved β Activate the workflow
- Start getting replies in your team inbox
? Best Practices
- Donβt spam or over-message
- Use personalization (e.g., name, order #)
- Include clear next steps (button, link, reply)
- Respect opt-outs immediately
- Track quality rating in the βSettingsβ tab
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